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Brand rankings of Japanese universities : ウィキペディア英語版 | Brand rankings of Japanese universities The Brand rankings of Japanese universities (大学ブランドランキング ''Daigaku Burando Rankingu'') is a ranking of the Japanese universities by Nikkei Business Publications, released annually in November. It is a ranking system which evaluates the universities' power of brand. According to Nikkei BP, BRJU stands on the idea of "How people think", but not the quality or functions of university. Therefore, questionnaires are done to third-person groups.〔(「大学ブランド力」ランキング、首都圏は早稲田、近畿は京大が1位〜日経BPコンサルティングが調査 - トレンド - 日経トレンディネット )〕 ==Methodology== It is composed by 49 indicators related to the power of brand. Each indicator was calculated by the result of questionnaires to businesspersons,people who have children and people related to education in a same region of targeted universities. these indicators are related to not only reputation or popularity, but also various recognitions such as a review of HR. Basically the same methodology of corporate brand research is applied to this ranking systems.〔 It ranks universities in 5 areas, with Greater Tokyo Area, Hokuriku/Tokai Area, Kansai Area, Chugoku/Shikoku Area and Kyushu/Okinawa Prefecture/Yamaguchi Area. Each university is ranked in its own region's rankings, thus there are no national rankings.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Brand rankings of Japanese universities」の詳細全文を読む
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